QR Codes Part 1 – What are QR Codes? QR Codes Part 2 – 4 Ways To Use QR Codes In Your Direct Mail Pieces In this final post on QR codes, here are 9 real life examples of QR codes being used by a variety of companies. QR codes are becoming more ...
The holidays are the perfect time to find new customers to visit your website and find your business. According to a report from comScore, eCommerce sales for 2009 were $27 billion, up 5% from 2008. This will likely increase as more people work to avoi...
Cross channel marketing using one marketing channel, like direct mail, to support or promote another channel, like your website. Focusing all of your efforts on a single marketing campaign on a single channel may seem like your best bet, but it may not...
When re-branding or coming up with a new marketing strategy, some companies may come up with more abstract ways to promote their product or brand. However, re-branding can turn out to hurt your company or product more than help. Some products have an i...
We have already talked about how you can Improve Your Email Click-Through Rates With Social Media. Cross-promotional marketing efforts can help your company spread the word as you launch new marketing platforms, as well as boost follower interest. By r...